I Am True Campaign

ALBUQUERQUE (KASA) – We know that New Mexico is the best state in the union. We’ve got the biggest elk, providing great hunting. We’ve got some of the best artists in the world from painters, drawers, straw applique to sculptors. For the fighter in all of us, we have the toughest and meanest cage-fighters. Not to mention, our red and green chile! We know our state is great and now the New Mexico Department of Tourism wants everyone else to know with the “New Mexico True Stories” Campaign.