Popular book character used to promote local bookstore

ALBUQUERQUE (KASA) - Waldo from the popular Where’s Waldo books will be part of a promotion to get people to check out local bookstore Bookworks.

Shoppers are encouraged to pick up a passport at the Bookworks location on 4022 Rio Grande Blvd., NW. From there, they can go to the participating businesses, find Waldo and have their passport stamped for a number of prize incentives with Bookworks.

For more information, you can check out the Bookworks website.